CONFORMITY SOCIAL INFLUENCE We all have a strong sense of deficient to be like (and to be liked by) other people, and to do what we are told. These issues all affiliate to well-disposed watch which involves the act of affectionate power, by a person or separate to change the attitudes or demeanour of others in a special direction (FRANZOI 1996) 2 familiar kinds of social power are                 conformity                                                                         Obedience Conformity A change in behavior or view as a result of real or imagined chemical group pressures (MYERS 1996) PART A of EXAM QUESTION 1.         Why do people conform? People strength conform because of informational influence such as where they do not know the firmness to the question, they are influenced by th e opinion of others, this is called informational social influence shown in the classic study by SHERIFF (1935) Autokinetic essence study (a stationary spot of exculpated in a dark room, precise small eye passments appeared to make the light seem to move firstly everyone was tested separately so in groups of 3. meeting norm quickly replaced personal norms indicating social influence). People exponent also conform they believe in the superior companionship of others. This would lead people to change their common soldier opinion, this is know as true conformity. 3 diametrical kinds of conformity = 10 marks each 2.         Are at that place diametrical types of conformity? KELMAN (1958) has utilise the distinction of that conformity can be related to the extent to which an individual changes their private and/or cosmos opinion. He has use this distinction to outline 3 different kinds of conformity. COMPLIANCE involves going along with the majority of p eople heretofore though not truly agreeing! with them. As the conformity is solely superficial, compliance stops when there is no pressure... If you want to suck a full essay, army it on our website: BestEssayCheap.com
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